Hearst Wonderland

Maxine Gregson

Maxine is a London based artist that plays in the world of photo montage, combining vintage photographic elements with new imagery and elements to create new realities. 

Maxine was commissioned to form a world made up of the varying elements and energies that combine to formulate Hearst as a whole, featuring elements of where the company has been, where it is and where it’s going.

The huge collage is designed to immerse you within Hearst’s collective personality, forming a journey that carries pockets of joy and pride.

“I wanted to create an environment and a platform for all the wonderfully diverse and rich content that Hearst has created. The landscape is collaged together from elements of the British landscape with the addition of a dream-like stage and lake, which evokes a little bit of escapism for the staff of Hearst to experience whilst working.”